Unveiling the Power of Dark Data in Strategic Decision-Making


If you’ve never heard of dark data, you’re not alone. Setting aside the ominous name, dark data isn’t something that is inherently bad – although, in practice, it usually does end up this way. Dark data is usually unstructured data, though it can also be semi-structured or structured data that a business collects and stores but […]

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Author: Nahla Davies

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