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A Financial Approach to Evaluating Data, Analytics, and AI Investments


Extracting tangible business benefits from data and analytics projects, including those involving AI, has proven challenging for most enterprises. In 2019, VentureBeat reported that 87% of data and analytics (D&A) projects failed to reach production. In 2022, Gartner found that only 20% of insights derived from analytics translated into business outcomes. Despite various reasons for […]

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Author: Prashanth Southekal, Varun Vemula, and Zain Raza Nayani

Mind the Gap: Ask for Business Actions, Not Business Value


I’m not sure I know anyone in the data and analytics field whose platform doesn’t face budget scrutiny. Analytics is expensive. And when cost-cutting is the order of the day, analytics is a big target. Up shields. Time for another business value inventory. I’ve spoken with consultants who have completed analytics business value inventories at […]

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Author: Mark Cooper

Data Visualization in the Era of AI/ML


How will data visualization evolve in the era of AI/ML? While AI is rapidly evolving, it is ironic that business users are still using “dumb” dashboards. The challenge is to move beyond these unintelligent dashboards to a genuinely transformative visual analytics solution that harnesses the power of AI/ML. While some vendors offer a ChatGPT-like querying […]

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Author: Chaitanya Indukuri

Mind the Gap: Start Modernizing Analytics by Reorienting Your Enterprise Analytics Team


… and your data warehouse / data lake / data lakehouse. A few months ago, I talked about how nearly all of our analytics architectures are stuck in the 1990s. Maybe an executive at your company read that article, and now you have a mandate to “modernize analytics.” Let’s say that they even understand that just […]

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Author: Mark Cooper

Enhancing the Reliability of Predictive Analytics Models


Predictive analytics is a branch of analytics that identifies the likelihood of future outcomes based on historical data. The goal is to provide the best assessment of what will happen in the future. Basically, predictive analytics answers the question “What will happen?” The value of predictive analytics lies in enabling business enterprises to proactively anticipate […]

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Author: Prashanth Southekal

The Future of Insurance: A Business Analyst’s Insight into Emerging Trends and Technologies


The insurance industry is undergoing a revolution, mainly driven by the application of advanced emerging technologies. The application and installation of new technologies enable a better future for our industry, where customers will receive maximum efficiency, security, and flexibility. Here, we address the major technologies and trends that influence this transition, shedding light on their […]

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Author: Pankaj Zanke

Demystifying Advanced Analytics: Which Approach Should Marketers Take?


“Advanced analytics” has been the new buzzword on every organization’s mind for the past several years. Recent advancements in machine learning have promised to optimize every arm of an organization – from marketing and sales to supply-chain operations.  For some, investments in advanced analytics have been worth the hype. Those who succeed can gain a […]

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Author: Fabrizio Fantini

Understanding Linear Regression Intercepts in Plain Language


I am often asked about the role of intercepts in linear regression models – especially the negative intercepts. Here is my blog post on that topic in simple words with minimal statistical terms.   Regression models are used to make predictions. The coefficients in the equation define the relationship between each independent variable and the dependent variable. […]

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Author: Prashanth Southekal

Preparing for La Niña: Adopting Predictive Maintenance Before Hurricane Season


With a La Niña watch issued for the summer, businesses operating in hurricane-prone regions face heightened concerns about the impending storm season. La Niña heavily impacts the wind shear and atmospheric conditions over the Atlantic, where most hurricanes form thanks to its warm waters. It’s rare to go a year without a hurricane hitting some part of […]

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Author: Kevin Miller

Managing Software Entitlements and Billing: How Usage Data Supports Streamlined Processes


At some point in your life, you’ve probably joined a gym. In doing so, you had to decide what type of membership was right for your fitness goals and at the right price point for your budget. Maybe it was an all-access pass, billed monthly or annually, with unlimited use of the facility, including the […]

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Author: Victor DeMarines

The Role of Citizen Data Scientists vs. Data Scientists in Augmented Analytics
If you are an IT professional, a business manager, or an executive, you have probably been following the progress of the citizen data scientist movement. For a number of years, Gartner and other technology research and analysis firms have predicted and monitored the growth of this phenomenon.  In fact, in 2017, Gartner predicted that 40% of data science […]


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Author: Kartik Patel

10 Advantages of Real-Time Data Streaming in Commerce


While early science fiction shows like “Buck Rogers” (1939) and “The Fly” (1950) depicted teleportation technology, it was Star Trek’s transporter room that made real-time living matter transfer a classical sci-fi trope. While we haven’t built technology that enables real-time matter transfer yet, modern science is pursuing concepts like superposition and quantum teleportation to facilitate information transfer across any distance […]

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Author: Rachel Workman and Jared Stiff

The Swashbuckling Guide to Building an Analytics Center of Excellence


Ahoy, data adventurers! Embarking on the thrilling journey of building a successful Analytics Center of Excellence (CoE) is akin to navigating the vast seas of data-driven decision-making. As a seasoned captain who’s steered the ship through the turbulent waters of financial services, retail, CPG, and telecom industries, I’ve charted a course that’s proven its mettle […]

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Author: Karthikeyan Ilangovan

How GenAI Bridges the Data Gap Between CMOs and CFOs


Marketing budgets are never entirely safe. While it may seem like pressure is easing as global economic estimates turn slightly sunnier, consumer demand is still getting more expensive to capture and close – which means scrutiny from finance chiefs is as tough as ever. To keep investment flowing, CMOs need to get better at not only boosting […]

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Author: Harriet Durnford-Smith

How to Achieve Self-Service Data Transformation for AI and Analytics


Data transformation is the critical step that bridges the gap between raw data and actionable insights. It lays the foundation for strong decision-making and innovation, and helps organizations gain a competitive edge. Traditionally, data transformation was relegated to specialized engineering teams employing complex extract, transform, and load (ETL) processes using highly complex tooling and code. […]

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Author: Raj Bains

Three Key Commandments of Effective Dashboards


A dashboard is a visual snapshot of business performance using KPIs (key performance indicators) to help users make smarter, data-driven decisions. An effective dashboard simplifies the visual representation of complex data and helps stakeholders understand, analyze, and present key insights at a glance. At the core, the objective of a dashboard is to make complex […]

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Author: Prashanth Southekal

Four Perspectives on the Art of Data Analytics


As data science professionals, we are often viewed as people who draw conclusions based only on data and minimize other factors. This perception usually becomes contentious when the insights and evidence from the data are inconsistent with somebody else’s “hypothesis.” Or we are confused and maybe frustrated when “qualitative” analysis trumps quantitative analysis. The next time […]

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Author: Jason Jue

Managing Missing Data in Analytics


Today, corporate boards and executives understand the importance of data and analytics for improved business performance. However, most of the data in enterprises is of poor quality, hence the majority of the data and analytics fail. To improve the quality of data, more than 80% of the work in data analytics projects is on data […]

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Author: Prashanth Southekal

Introducing the Data Analytics Fabric Concept


Organizations all over the world – both profit and nonprofit – are looking at leveraging data analytics for improved business performance. Findings from a McKinsey survey indicate that data-driven organizations are 23 times more likely to acquire customers, six times as likely to retain customers, and 19 times more profitable [1]. Research by MIT found that digitally mature firms are 26% […]

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Author: Arun Marar and Prashanth Southekal

Yes, Being a Citizen Data Scientist Can Help You Succeed


If your enterprise has nominated you for the role of a citizen data scientist, you must have the right tools and augmented analytics features to help you fulfill your role.  Gartner has predicted that “90% of corporate strategies will explicitly mention information as a critical enterprise asset and analytics as an essential competency.” This statement, coupled with […]

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Author: Kartik Patel

Self-Service Data Without Chaos


Information is power, and the ability to put information into the hands of those who can quickly act on it separates the leaders from the laggards in any market. Everyone in an organization – from HR professionals leveraging data to dictate hiring decisions to brand managers leveraging data for pricing optimization – benefits from analytics. […]

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Author: Diby Malakar

10 Highest-Paying Data Analytics Jobs in 2023


As one of the fastest-growing fields, technology continues to drive transformative changes across various industries, with new advancements emerging each year. Consequently, the demand for data analytics jobs is expected to surge in the near future, with a significant need for data science practitioners worldwide. The U.S. Bureau of Labor Statistics (2021) projects a 22% growth […]

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Author: Rohail Abrahani

10 Ways to Enhance Your Data Analysis Skills


In our increasingly data-driven world, the ability to analyze data has become a valuable skill. Data analysis skills empower us to make informed decisions, uncover hidden patterns, and extract meaningful insights.  With the demand for professionals skilled in data analysis on the rise, acquiring these abilities is more important than ever.  In this article, we will […]

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Author: Rohail Abrahani

Why the Future Success of Organizations Relies on Innovation from IT


Organizations are sitting on a mountain of data and untapped business intelligence, all stored across various internal and external systems. Those that utilize their data and analytics the best and the fastest will deliver more revenue, better customer experience, and stronger employee productivity than their competitors. And the organizations that can answer the tough questions […]

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Author: Trevor Schulze

Demystifying Actionable Insights in Data and Analytics


Every company today is a data company. Organizations worldwide are striving to derive business insights from the enormous amounts of data that are captured and stored to measure and improve business performance. McKinsey found that insight-driven companies report EBITDA (earnings before interest, taxes, depreciation, and amortization) increases of up to 25%. According to Forrester, organizations that use data […]

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Author: Prashanth Southekal

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