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How Retail Data Products Are Changing Customer Journey Mapping


The retail world is constantly evolving, and in this fast-paced environment, understanding your customer is more important than ever. It’s no longer just about making a sale; it’s about creating a journey that turns casual shoppers into loyal customers. With the rise of advanced retail data tools, businesses can now dig deep into customer preferences and behaviors […]

The post How Retail Data Products Are Changing Customer Journey Mapping appeared first on DATAVERSITY.


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Author: Mridula Dileepraj Kidiyur

Ask a Data Ethicist: What Should Be the Limits of Biometric Data Collection in the Workplace?


There’s a movement underway to capture an increasing amount of data about employees – from facial recognition or fingerprint systems used for tracking time and attendance, to systems that monitor your every keystroke. All of these invasive data collection technologies raise this question: What should be the limits of biometric data collection in the workplace? […]

The post Ask a Data Ethicist: What Should Be the Limits of Biometric Data Collection in the Workplace? appeared first on DATAVERSITY.


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Author: Katrina Ingram

How Reducing Bias in AI Models Boosts Success


Artificial intelligence (AI) has the potential to revolutionize industries and improve decision-making processes, but it is not without challenges. One challenge is how to address the issue of bias in AI models to ensure fairness, equity, and satisfying outcomes. AI bias can arise from various sources, including training data, algorithm design, and human influence during […]

The post How Reducing Bias in AI Models Boosts Success appeared first on DATAVERSITY.


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Author: Mohan Krishna Mangamuri

Data Ethics: Safeguarding Privacy and Ensuring Responsible Data Practices


The importance of data ethics cannot be emphasized enough in the digital era. With so much data being created, processed, and stored, people and businesses must prioritize privacy and maintain appropriate data practices. Data collection, storage, and use raise ethical concerns that must be addressed to preserve individuals’ rights and sustain public confidence. Below, we […]

The post <strong>Data Ethics: Safeguarding Privacy and Ensuring Responsible Data Practices</strong> appeared first on DATAVERSITY.


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Author: David Lukić

7 Best Practices for Data Collection in 2023


Digital procedures play an important role in modern business, as they generate lots of valuable information that can be used to improve organizations and advance their goals. Thus, in 2023, website data collection will be a staple for most growing firms in various industries. However, as with any craft, there are bad, good, and better ways to collect website […]

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Author: Anas Baig

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